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Evaluating values-based message frames for type 2 diabetes prevention among Facebook audiences: Divergent values or common ground?

Deepti Chittamuru, Auteur ; ET AL., Auteur |

Dans Patient Education and Counseling (Vol. 103 n°12, Décembre 2020)

Objective To effectively confront the type 2 diabetes (T2D) epidemic, policymakers and the public need to problematize T2D less as a medical and more as a social problem. An award-winning T2D prevention campaign was harnessed to determine the m[...]

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